eminem twitter
Sunday, May 31st, 2009Guias Local believes the real test in this large marketing campaign for Eminem is profit. [1]
Individuals are using it to stay close to friends and family, while marketers are using Twitter to market products. [2]
So when I was contacted for responses to his campaign for an AdAge article ultimately titled How Eminem’s Marketing Team Is Using Twitter to Build Buzz, I downplayed the Twitter angle in my response. [3]
On Eminem’s Twitter, @eminem, he’s following no one but he has 85,700 followers. [4]
Now that’s not to say that the occasional posts, 20 in total, to Eminem’s Twitter account haven’t had an impact but the real impact has come from the fact that Twitter is a hottie, everybody wants to cover her like they used to cover Paris Hilton and so Eminem’s use of Twitter has received far more coverage online reaching what I would argue is a much bigger audience than the 83,646 followers of his skimpy Twitter stream or the 40k “within just one week” that surely included nonfollowers who clicked through from other sites to a highly publicized tweet. [3]
Chris Brogan took notice of a novel promotion technique used by the person or team over at the Eminem Twitter account. [5]
Even hip hop artist Eminem is on Twitter while using it to promote Relapse, his first album in more than four years. [...] Some tweets point directly to the official website for Relapse, while others are simply random lyrics from the album. [4]
I’m definitely not a big Eminem fan but his return is a huge event, his album should do well based on such early indicators as Amazon preorders and I’m certainly trying to get my share of the action with multiple posts even as I question some of the ethics of the marketing campaign. [3]
I remember when all it took to promote an Eminem album was a battle against five wack MCs. [1]
It’s an interesting kind of digital-physical treasure hunt, where tickets were hidden in locations like mailboxes and shoes around the city. [5]
It’s an interesting kind of digital-physical treasure hunt, where tickets were hidden in locations like mailboxes and shoes around the city. [6]
Republication of PSFK content should be properly credited (and linked to) as the source, including our URL: psfk.com. [5]
Rap-Up.com -… Hot 100, while ‘Beautiful’ is No. 11 on iTunes. [1]
I guess if it bleeds tweets, it leads. [3]
Sources:
[1] How Eminem Marketing Team Is Using Twitter to Build Buzz - Advertising …
[2] twitter eminem : Bizzia - Business News and Commentary - Finance and …
[3] ProHipHop: Hip Hop Business: AdAge Twitter Hype Overshadows Actual …
[4] Eminem on Twitter Marketing his New Album : Bizzia - Business News and …
[5] Eminem’s Twitter Treasure Hunt - PSFK.com
[6] socialmedian: Eminem’s Twitter Treasure Hunt