cessna
Cessna is a separate and independent legal entity and a member of the Textron family of companies. [1]
In 1985 Cessna was bought by General Dynamics Corporation and in 1986 production of piston-engine aircraft was suspended. [...] Although they are the most well-known for their small, piston-powered aircraft, they also produce business jets. [...] During this period, the marketing department followed the lead of Detroit automobile manufacturers and came up with many marketing slogans and buzzwords to describe Cessna’s product line in an attempt to place their products ahead of the competition. [...] Their main products are general aviation aircraft. [...] The company is a subsidiary of the U.S. conglomerate Textron. [2]
Our final video in the five-part series on business aviation. [3]
On 27 November, 2007, Textron announced that Cessna had purchased the bankrupt Columbia Aircraft company for US$ 26.4M and would continue production of the Columbia 350 and 400 as the Cessna 350 and Cessna 400 at the Columbia factory in Bend, Oregon. [...] The Cessna Aircraft Company is an airplane manufacturing corporation headquartered in Wichita, Kansas, USA. [...] On 8 November 2008, at the AOPA Expo, CEO Jack Pelton indicated that while Cessna sales of aircraft to individual buyers have fallen that piston and turboprop sales to business have not. [...] In 1924, Cessna partnered with Lloyd C. Stearman and Walter H. Beech to form the Travel Air, Inc., a biplane manufacturing firm. [...] On 4 November, 2008, Cessna’s parent company, Textron, indicated that Citation production would be reduced from the original 2009 target of 535 “due to continued softening in the global economic environment ” and that this would result in an undetermined number of lay-offs at Cessna. [...] The Cessna factory at Independence, Kansas which builds the Cessna piston-engined aircraft and the Cessna Mustang, was not forecast to see any lay-offs, but one third of the workforce at the former Columbia Aircraft facility in Bend was laid off. [...] The company traces its history to June 1911, when Clyde Cessna, a farmer in Rago, Kansas, built a wood-and-fabric plane and became the first person to build and fly an aircraft between the Mississippi River and the Rocky Mountains. [...] Complaints centered around the recent problems with Chinese production of other consumer products, China’s human rights record, exporting of jobs, and China’s less than friendly political relationship with the USA. [2]
Sources:
[1] Cessna Aircraft Company
[2] Cessna - Wikipedia, the free encyclopedia
[3] Cessna.com Home Page